#Fuorisalone2017: the extreme customization by Daniel González D.G. Clothes Project

Daniel González D.G. Clothes Project for Ventura Projects
“Test Series”
customized-cotton shoppers’ series, unique pieces, Milan Design Week, 2017
www.venturaprojects.com

The fashion-art project Daniel González D.G. Clothes Project presented 500 unique pieces press packages for both Ventura Lambrate & Ventura Centrale design fair. 500 customized unique pieces which tell the story and identity of #VenturaProjects and its positioning in the research in the design field on an international level. “TEST series” is the concept exploited by the Argentine artist Daniel González over the canvas of 500 shopper bags. “TEST series” is a profound analysis of all creative processes, which are taking designers from ideas to their first scale projects and prototypes. It is an extreme customization make-over by #DanielGonzález D.G. Clothes Project.